Where Beauty Meets Innovation, and Every Shade Tells Your Story
Our Story
Born from a passion for vibrant self-expression and clean beauty, Butter London Store emerged as a destination for those who believe makeup should be both transformative and trustworthy. We understand that in today’s fast-paced world, you need products that deliver exceptional performance without compromising on quality or values.
From our iconic Patent Shine 10X Nail Lacquer that revolutionized at-home manicures to our nourishing Lip Treatments that solve dryness instantly, every product is crafted with your beauty needs at heart.
Our Mission: Beauty Without Compromise
We’re committed to creating high-performance cosmetics that empower your individuality while maintaining clean ingredients and cruelty-free standards. Your beauty routine should enhance your natural radiance, not hide it.
Why Choose Butter London?
Solve Your Beauty Frustrations
Tired of nail polish that chips after one day? Our Patent Shine 10X Nail Lacquer delivers salon-quality wear with gel-like shine that lasts. Frustrated with dry, chapped lips? Our Lip Treatment provides instant relief and lasting hydration.
Professional Results, At-Home Convenience
Our NAIL TOOLS and MANICURE CANDLES transform your space into a personal spa, while our FASHION SIZE collections offer the perfect opportunity to experiment with trending colors without commitment.
Our Product Philosophy
Nail Innovation
From long-wear lacquers to professional tools, we’ve reimagined the at-home manicure experience
Lip Care Revolution
Treatments that heal, colors that inspire, and formulas that feel as good as they look
Eye Defining Excellence
From subtle enhancement to dramatic statement, our eye collection delivers precision and pigment
Skin-Perfecting Face
Lightweight, breathable formulas that enhance your natural beauty while caring for your skin
Join Our Beauty Community
When you choose Butter London, you’re not just buying cosmetics – you’re joining a movement of beauty enthusiasts who value quality, innovation, and self-expression. Our global community (shipping to most regions worldwide) shares tips, celebrates new discoveries, and inspires each other to shine brighter every day.
From our headquarters at 501 West Maple Street, Fayetteville, we’re committed to bringing you the best in beauty, backed by exceptional customer service and a genuine passion for helping you discover your signature look.